Social Media For Lead Generation

Small businesses owners want to know how to do more with less when it comes to marketing their business. In this session, we cover the essential online marketing activities small business owners should do to find and engage their target customers.   Topics include:  blogging, email marketing (timing and providers), Facebook organic results and paid advertising, LinkedIn for lead generation and Yelp and other review sites.

This session is taught by Catherine Marsden, Managing Partner of Ardent Scope Marketing, a digital marketing agency.